Tuborg Musik
Tuborg Musik | On Tour
Nelson Can opening for Royal Blood at Store Vega
Role: Producer, post producer, program project manager
Client: Tuborg
Agency: Volume
Producer and client relations: Ditte Ravnild
DP and edit: Paw Ager
Artist: Nelson Can and Royal Blood
Label: Like a Can of Beans Records
Post Producer: Ditte Ravnild
About
The agency Volume helped Denmark’s biggest beer brand Tuborg solidify their support for live music. With the project “Tuborg Musikhjælp” up and coming artists can apply to borrow a tour bus and get financial support for their live shows to back up young talent and get them exposed to new audiences.
Content agency Volume established the “Tuborg Musikhjælp” program and I project managed it from A-Z for two years, including client relations, artist relations and bookings, content production and media planning. More than 200 bands borrowed the busses and created UGC from their tours. I produced 10 exclusive tour videos with The Minds of 99, Nelson Can, Dani Toma and De Eneste To, KIDD, Kesi, Go Go Berlin, Julias Moon, Blaue Blume, Jonas and Shaka Loveless.
